The Elevator Pitch

"It's the rare ability to capture the interest and imagination of someone you have just met..." These are the words written by Mark Wiskup in his amanet.org article, "Perfect Your Elevator Speech." Wiskup strongly advises you to develop such a pitch and it to your "professional revenue-generating arsenal."

Whether you are in sales or not, having a prepared elevator speech is a good idea. You may have the opportunity to sell your ideas for that new project to the VP during a hallway meet.

Check out this clip for some sound advice. Be succint, summarize, and confident.