Review This With Your Boss Before Her TV Appearance

William J. Holstein, a management guru and author, writes in his book Manage the Media (Don't Let the Media Manage You), fewer than 10% of CEOs in all industries, running companies of various sizes, know how to convey a clear message.

I don't totally agree with the Holstein's "less than 10%" assessment; however, I do agree that CEOs and Executives would benefit from media training.

Read more on this topic at Forbes.com. Matthew Kirdahy, market reporter at Forbes.com, wrote an article titled Preparing The Boss To Go On TV, discussing CEOs and the art of communicating through the media.

Read Kirdahy's entire article>> communication