Monday, January 28, 2008

Act Too Fast And Say Goodbye to Customers?

Life experience tells me that building trust is not a quick fix deal. Now, losing someones trust is another story -- one bad move can wipe trust away quickly.Trust, which Websters describes as assured reliance on the character, ability, strength, or truth of someone or something b: one in which confidence is placed, is necessary if we want to accomplish anything. Building trust takes time (it's worth it), and that time may vary depending on the parties involved. Move too fast in this area, we risk losing clients or customers.

Naomi Karten, an author and a highly experienced seminar leader and speaker, has a helpful trust building article posted on Karten draws from her psychology and IT background to help organizations improve customer satisfaction, manage customer expectations, and strengthen teamwork.

She doesn't offer any quick fix solutions, but provides sound advice. Here's an excerpt from her article:

"The common wisdom is that trust is something you have to earn; it's not automatically conferred just because you would like to be trusted. However, this wisdom is an oversimplification. Several factors influence how quickly you're able to gain trust; and while some of these factors are within your control, others aren't."

See Karten's article on factors that influence building trust.

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